博西家用电器(中国)有限公司

家具/家电/玩具/礼品

外资欧美

南京市中山路129号中南国际大厦21层

BSH Home Appliances Group (BSH Hausger?te GmbH) is a well-known manufacturer of home appliances in Europe and one of the leading companies in the sector worldwide. The group was founded in 1967 as a joint venture between Robert Bosch GmbH (Stuttgart) and Siemens AG (Munich). Since the beginning of 2015, BSH exclusively belongs to the Bosch Group.
博西家用电器集团是欧洲知名的家电产品制造商,也是全球家电行业领导者之一。集团成立于1967年,最初由罗伯特?博世有限公司和西门子股份公司共同组建。自2015年初,博西家用电器集团正式成为博世集团的全资子公司。

BSH Home Appliances (China) Co., Ltd., is the operating headquarter of BSH Home Appliances Group in China. It was founded on August 25, 1997 in Nanjing, Jiangsu Province.
1997年8月25日,博西家用电器(中国)有限公司在南京正式成立,成为德国博西家用电器集团在华的运营总部。

By the end of 2017, the company had about 13,696 employees in China. It has established a nationwide sales network, covering 31 provinces and more than 630 cities. The company is responsible for BSH Group brand management and development, as well as sales and after sales service of the two brands.
截至2017年底,公司在华正式员工约13,696人,并在全国31个省、直辖市建立起了销售网络,覆盖630多个大中城市,全面负责博世家电和西门子家电在中国的品牌管理与发展,以及在中国的销售和售后服务工作。

Since 2014, BSH was recognized as a “Top Employer China” for the 4th time by the Employers Institute and also named “Top Employer Asia Pacific” in 2015 and 2016. This award marks the talent strategy’s significant success in talent management and also sets an industry-wide benchmark for home appliance manufacturers.
从2014年开始,博西家电连续四年被杰出雇主调研机构评选为“中国杰出雇主”,并于2015年和2016年连续两年荣膺“亚太杰出雇主”的称号,这标志着博西中国在人才战略上的重大成功,也为家电制造企业在人才管理领域树立了标杆。

The product range marketed involves all fields of white home appliances including refrigerators, washing machines, dishwashers, range hoods, cooking appliances and other small home appliances. The company also includes an import business.
博西家用电器(中国)有限公司的业务涉及白色家电的各个领域,包括冰箱、洗衣机、洗碗机、吸油烟机、灶具和其他小家电,同时也经营进口家电产品业务。

The two main international brands, Bosch HA and Siemens HA are in leading positions in China’s middle and top market of the white home appliances industry. Two other special brands from Group headquarters in Germany were introduced to the Chinese market: Gaggenau, which targets exclusively the high-end client group and construct, which is aimed at the rural market. They altogether form an all-round competitive brand combination.
公司旗下的两个主要国际品牌“博世家电”和“西门子家电”已经在中国白色家电的中高端市场取得了领先地位。此外,针对中国市场的消费者需求,公司还引进了德国集团总部的子品牌,即服务于高端客户的嘉格纳品牌,形成了全面且更具竞争力的全线产品组合。

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